World Cup Gets a Prediction Market Twist as FIFA Signs Deal With Adi Predictstreet

Last week, FIFA announced a multi-year deal naming ADI Predictstreet its first official partner in the prediction market category, with a global rollout planned ahead of the FIFA World Cup 2026 to give fans interactive ways to forecast what happens on the pitch. The move lands as prediction markets business has turned into a volume engine for Robinhood Markets Inc. (NASDAQ:HOOD). According to the statement from FIFA, the platform is expected to go live worldwide before the tournament and will draw on FIFA's official historical data to power match and tournament forecasting. The 2026 edition is slated for 48 national teams, 104 games, and 16 host cities spread across Canada, Mexico, and the United States. FIFA said ADI Predictstreet will be accessible through dedicated mobile and desktop apps throughout the World Cup, and that the system is built on ADI's sovereign, institutional-grade blockchain. While FIFA's announcement centers on football, it also noted the underlying technology is designed to extend into areas such as finance, technology, and other global events. FIFA’s Bold Move Into Prediction Markets FIFA ...Full story available on Benzinga.com